Frequently Asked Question: Why is the Hitachi Magic Wand only available in North America?

You'll see the notice "For North American use only 110-120 volts. Do not use with a voltage converter" wherever the Hitachi Magic Wand is sold.   Here's why:

 

The Hitachi Magic Wand Massager is designed and offered for use only in North America so Hitachi strictly prohibits its sale to the rest of the world.  Here are the technical details:

The Hitachi Magic Wand is available only in a 110-volt version for American domestic supplies. As the electric motor is contained in the head and is cooled by airflow through the gap between stem and head, this design is difficult to modify for double insulation according to European CE standards, and remains electrically dangerous, just as most handheld powertools. For extra safety it can be fed via an insulation transformer, and is more than sufficiently powerful when supplied with well under 100 volt alternating current, at either 60 or 50 Hertz. As its power drain is low - under 20 watt - it can be fed with easily available, small 220-to-110 volt travel adaptors containing non-insulating autotransformers, although the combination is technically illegal in Europe.